Next time there’s Election Results Day, especially if it falls on a Sunday, try this experiment: don’t follow the counting and non-stop banter that goes in the name of punditry on TV and online. If you’re an advertiser, then let someone in your team give you a 4-hourly WhatsApp message (phone calls are too intrusive) about how tight or loose the race is going. That way, you’ll get a fair idea, without being bombarded with tawdry details, about how many viewers may catch your product-messaging. But if you’re not an advertiser, do what you, a civilised person, do on a weekend, especially if it happens to be a winter weekend: relax, go on a long drive, binge-watch a web series, marinate at a bar, play a round of golf or whatever competitive sport you play outside your profession…. In other words, ignore the longer-than-a-Test-cricket day business of following election results.
It may seem that tracking the voting counts are vitally important. But the truth is, unless you’re getting paid to be a talking head in a studio, or a politician who has a stake in the poll results, or a laddoo merchant who needs to know which party will be ordering in bulk during different parts of the day as the numbers keep piling up, following poll results real time is of no consequence. Instead, just know about it with a clear head the next day in the neatness of a newspaper.
Related posts:
Opinion | What One Russian Satellite Tells Us About the Future of Nuclear Warfare
View: When bookmakers bet on fonts of beauty and love
Questions Hang Over Red Bull Ahead of F1 Testing in Bahrain
The Climate It's A-Changin' - The Economic Times
There's nothing called a free UPI ride, banks among other intermediaries bear charges on.....
After McLaren, Williams Also Drop Plan to Appeal Against Racing Point in 'Copying' Row
Opinion | Dear Elites (of Both Parties), the People Will Take It From Here, Thanks
M&M focused on boosting demand, securing supplies: Rajesh Jejurikar, executive director of...
'Pangong Tso is not enough,' India makes it clear to China that it needs to disengage...
Opinion | On Japan’s Radioactive Fukushima Water, it’s a Question of Trust