Arijit Singh’s personality rights get protected by the Bombay High Court

Justice Chagla said, “What shocks the conscience of this Court is how celebrities, particularly performers such as the present Plaintiff (Singh) are vulnerable to being targeted by unauthorised generative AI content such as that of some of the Defendants herein.” 

The filed lawsuit sought protection of Singh’s personality rights concerning his name, voice, signature, photograph, image, caricature, likeness, persona, and other attributes against unauthorised commercial exploitation and misuse.